Terms of Service

1. The service

Lastmod monitors your own website’s search performance and metadata, suggests improvement opportunities, and measures the effect of the changes you record. Lastmod is an analysis and monitoring tool: you decide which changes to make to your website, you make them yourself, and you remain responsible for your website at all times.

2. Accounts and acceptable use

You must provide accurate account information and keep your credentials secure. You may only connect websites that you own or are authorised to manage — showing ownership, or access to the site in Google Search Console, is a required step. You may not use the service to infringe the rights of others, to circumvent usage limits, or to disrupt the service.

3. Trial, subscriptions and billing

Only the Starter plan comes with a free trial, of 30 days. You start it by signing up without choosing a plan, or by choosing Starter. After the trial, the service continues only on a paid subscription. The Pro and Agency plans have no trial: you pay for them when you sign up. Lastmod is offered to businesses only: by creating an account you confirm that you act in the course of a business or profession, and not as a consumer.

Businesses in the Netherlands and in the other EU member states can subscribe and pay online. Other customers who choose Pro or Agency start with the Starter trial and request their plan from us; we agree it with you and activate it by hand, and nothing is charged before that agreement. The rest of this section applies to paying online.

Subscriptions run per month or per year and are paid in advance. Prices are listed on the pricing page and exclude VAT; if your organisation is in another EU member state and the VAT number you give us is confirmed by the VAT Information Exchange System (VIES) of the European Commission, we charge no VAT: the VAT is reverse-charged, which means you account for it yourself, and the invoice says so. In every other case the amount charged includes 21% Dutch VAT. If we cannot get an answer from VIES when you start paying, you cannot pay online until we can; contact us if you do not want to wait. Your first payment (iDEAL, card or Bancontact, on the hosted payment page of our payment provider Mollie) covers the first month or year from the day you pay and sets up a mandate. By paying you authorise Mollie to collect each following period automatically: by SEPA direct debit if you paid with iDEAL or Bancontact, from your card if you paid by card.

A yearly subscription costs 10 times the monthly price of the plan, is paid a year in advance and renews tacitly for another year at the end of each year, until you cancel. You can cancel at any time; cancellation takes effect at the end of the year you have paid for, and we do not refund the remaining months. Extra websites are not part of the yearly amount: they are billed per month, on the same mandate, whether you pay monthly or yearly. You can switch from monthly to yearly at any time; the change takes effect once you have paid, and we deduct the unused days of the current month from the yearly amount. A switch from yearly to monthly takes effect when the year ends.

If you upgrade or add a website, you pay the difference for the rest of the current period straight away (for an added website: the rest of the current month), pro rata in whole days, and the change takes effect once the payment is received. A downgrade takes effect at the start of the next period. On a monthly subscription you can cancel at any time; cancellation takes effect at the end of the month you have paid for, and we do not refund the current month. Where mandatory law provides otherwise, it prevails over the provisions in this section on cancellation and refunds.

If a collection fails, Mollie tries again and we e-mail the account owner on day 0, 3, 7 and 12. A chargeback counts as a failed payment. If the payment is not resolved within 14 days, your account becomes read-only; no data is deleted at that point. A payment that arrives after a checkout has expired or been closed is refunded automatically.

Invoices are created and numbered by Mollie in the name of Frontiq B.V. (numbers like I-LM-2026-00001), e-mailed to the invoice address of your organisation and available to download in the app.

The first 25 paying organisations receive a founding-member discount of 30% on the base amount of their plan for the first 12 months; on the Agency plan, extra websites are charged at a reduced founding rate during the same period. After those 12 months the regular prices apply. The discount lapses earlier once the subscription has been cancelled or has expired for more than 30 days.

4. Your data

You own the data you bring to the service — your website data, Search Console data and recorded changes. You grant us the licence needed to process that data to provide the service, as described in our privacy policy. You can export your data and delete your account at any time.

5. Aggregated insights

Lastmod may derive statistical, aggregated insights from how search performance responds to on-page changes across customer websites (for example: “title changes that increased title length were followed by a median +8% in clicks”). Such insights are computed only from derived characteristics of a change (the type of change, whether the text became longer or shorter, whether it contains a year) and its measured effect — never from URLs, page content, search queries, domain names or customer identifiers — and are only used once they are supported by at least 30 measured changes across at least 5 different customer organisations, each on a different website. Aggregated insights do not identify you, your website or your users, are not your data in the sense of section 4, and may be used to improve the service for all customers. You can exclude your organisation from contributing at any time by e-mailing privacy@lastmod.ai; this works retroactively, and you will continue to benefit from the insights.

6. Third-party services

Connecting Google Search Console is subject to Google’s own terms. Disconnecting the integration ends Lastmod’s use of your access and deletes our copy of the token; you can remove Lastmod’s access at any time via your Google account. We are not responsible for changes Google or other third parties make to their services or data.

7. No guarantee of results

Search engines are outside our control. Measurements in Lastmod are estimates with explicitly stated uncertainty: a confidence indication is a heuristic based on effect size and sample size, not statistical proof, and never a guarantee that a change caused a result or that results will repeat. We warrant honest measurement, not rankings, traffic or revenue.

8. Availability and changes to the service

We aim for high availability but do not guarantee uninterrupted service. We may improve or change the service over time; we will not materially reduce the core functionality of your plan during a paid period without notice.

9. Liability

To the extent permitted by law, our total liability under these terms is limited to the fees you paid in the 12 months preceding the event, and we are not liable for indirect damages such as lost profits, lost data caused by third-party services, or the outcome of changes you make to your website. Nothing in these terms excludes liability that cannot be excluded by law.

10. Termination

You can stop using the service and delete your organisation at any time. We may suspend or terminate accounts that materially breach these terms, after notice where reasonable. Upon termination you can export your data; after deletion, data is removed as described in the privacy policy.

11. Governing law and changes to these terms

These terms are governed by Dutch law; disputes are submitted to the competent court in the Netherlands. We may update these terms; material changes will be announced to account holders in advance. The date above reflects the latest version. Contact: legal@lastmod.ai.